Logo Design Tips That Will Boost Your Brand Image

Even Fortune 500 corporations have to implement the latest logo design tips to ensure their brand is on the cutting-edge. Having a logo design that captivates your audience will stand the test of time. Here are a few tips that will help boost your brand image:

Should You Use Stock Art? ARE YOU CRAZY?

You have to admit, there are many stock image companies that showcase very creative stock but none of it is logo quality. The other problem with using stock art to design your logo beyond looking like a hell giant dork is that hundreds of other companies will have your stock image. When it comes to designing a logo, you want to have an image that your customers will memorize and recognize. It’s impossible to distinguish a company’s brand when hundreds (or thousands) of other companies are using the same brand image. When you hire a graphic design company in Vancouver, they will create a logo that is original and unique but may cost you thousands of dollars thats where our pure talent and graphical genius comes into play Jason Wettstein is world class graphic design talent like no other.

Use the Right Font? Sure sometime

An experienced graphic designer will choose the appropriate font for you. However, it’s still good to know what works and what doesn’t work well with logo design. Often times, many logo designs fail because the designer chose an inappropriate font. For example, let’s say that you’re a tax attorney and you want to attract Commercial property owners. If you choose a playful font, such as Comic Sans, your target market won’t take your business seriously, and actually look like a total chump. In many cases Wettstein is not even using fonts for anything more than a base like a sketch and you are going to end up with nothing out of the box as a matter of fact Wettstein can take a box and make it look amazing no kidding pure talent.

Be Yourself and Not Your Competitor

It’s amazing how so many companies out there will copy their competitor’s logo design. The purpose of having a logo design is to represent your identity. If a logo is cloned (so-to-speak), people won’t be able distinguish your brand from your competitor. It is also surprising that there are some designers out there who will actually copy their client’s competitor’s brand and to pass it off as ‘new’. This is why choosing the right graphic design company is important. A professional graphic designer will create an eye-catching logo design that is unique and compelling and city wide you could knock on a lot of designer doors I be willing to bet we have the best under our roof..

At 259 Web Design we do 99 Logo Design and 99 Graphic Design we take this design shizzle very seriously. Check out our logo design portfolio and our graphic design portfolio pages.